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MSRP
$18,795
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Buying Advice

Last Updated: October 16, 2020

Plunging Sales: Subaru has sold 34.8 percent fewer Imprezas in 2020 than it did during the same span in 2019. In addition, Impreza sales sit in the lower half of the compact car class this year. Class titans like the Honda Civic and Toyota Corolla are each outselling the Impreza by more than 5 to 1.

Below Average Prices: A base Impreza with an automatic transmission starts at $20,095, which is about $1,900 below the average for the class. Remember, though, for this price the Impreza comes standard with all-wheel drive. Among compact cars, only it and the high-performance (and highly priced) Subaru WRX can make that claim. You can also knock up to $1,300 off the base price by going with a manual transmission.

Time to Buy: The Impreza’s low sticker price and standard all-wheel drive make it a good value regardless of market conditions. This month’s Subaru deals may help you save more money, and weakened demand may help you drive an even harder bargain. If you want to spend less, look at the highly-ranked Kia Forte. Another option is the redesigned Kia Soul, which at $18,990, is the lowest base price in the subcompact SUV class. However, keep in mind that neither the Forte nor the Soul offer all-wheel drive. The Forte and 2020 Soul were winners of our 2020 Best Compact Car for the Money and 2020 Best Subcompact SUV for the Money awards, respectively. If you opt for a Kia, check out this month's Kia deals to find some additional savings.

2021 Subaru Impreza Prices

MSRP: $18,795

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MSRP: $19,295

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MSRP: $20,095

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MSRP: $20,595

You can only compare 3 cars at a time.

MSRP: $22,195

You can only compare 3 cars at a time.
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MSRP: $22,695

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MSRP: $22,995

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MSRP: $23,595

You can only compare 3 cars at a time.

MSRP: $24,095

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MSRP: $25,895

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MSRP: $26,395

You can only compare 3 cars at a time.

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U.S. News Best Price Program

2021 Subaru Impreza

MSRP: $18,795 - $26,395

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More than 190,000 car shoppers have purchased or leased a car through the U.S. News Best Price Program. Our pricing beats the national average 86% of the time with shoppers receiving average savings of $3,206 off MSRP across vehicles.
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