2020 Kia Niro Prices

Last Updated: October 23, 2020

Descending Sales: Sales of the Kia Niro have dropped by 26.3 percent this year relative to the same period in 2019. Its comparably-sized subcompact SUV sibling, the Kia Soul, has outsold the Niro by nearly 4 to 1 so far this year.

Low Prices: At $24,590, a base Niro has the lowest entry-level MSRP of any model in the hybrid and electric SUV class; about $10,000 below the class average. With a range of prices from hybrid and electric-only SUVs throughout the segment, the Niro is competitive across its lineup. Keep in mind that the Niro is smaller than many competitors in the class.

Time to Buy: With declining sales and a low base price, now’s a good time to negotiate for a price below sticker on a Niro. In addition, it was a finalist for our 2020 Best Hybrid or Electric SUV for the Money award, so it offers noteworthy value. If you’re set on the Niro, take a look at our Kia deals page for the best finance and lease incentives available this month. Check out the U.S. News Best Price Program to find the dealership in your area with the lowest price. Many dealerships are offering remote buying services to combat the spread of Coronavirus. Contact your local dealer directly for details.