$24,000 MSRP
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Buying Advice

Last Updated: May 24, 2019

Climbing Demand: After an eight year hiatus, the Ranger has been reintroduced to the highly competitive compact pickup truck market. After just a few months, the Ranger is already selling in the middle of the pack, surpassing the GMC Canyon and Honda Ridgeline. However, it still has a way to go before it reaches the front of the class. The dominant Toyota Tacoma is outselling the Ranger more than 5 to 1, and demand has increased for the Toyota so far this year compared to the same period in 2018.

Below Average Prices: A base-level Ranger starts at $24,000, which is about $1,500 below the segment average. On the other end of the spectrum, a fully-loaded Ranger starting at $38,385 costs several thousand dollars less than the class average for top trims.

Time to Buy: With growing demand for Ford’s newest truck, finding a deal below sticker may be a challenge. However, with its below average price, it’s a worthy option to consider for budget shoppers. To spend even less, consider the similarly-ranked Chevy Colorado, which starts nearly $3,000 below the Ranger. No matter which you choose, be sure to check out our Ford and Chevy deals pages for this month’s finance and lease offers.

2019 Ford Ranger Prices

MSRP: $24,300

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MSRP: $26,700

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MSRP: $28,120

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MSRP: $28,460

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MSRP: $30,295

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MSRP: $30,860

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MSRP: $32,120

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MSRP: $32,390

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MSRP: $34,295

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MSRP: $34,565

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MSRP: $36,390

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MSRP: $38,565

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