2012 GMC Terrain

Many car companies are beginning to offer optional radar-based collision warning systems, which are handy features, but can be expensive. General Motors, however, announced that it will offer a less-expensive, camera-based warning system in the 2012 GMC Terrain.

For $295, shoppers can add a forward collision alert and lane departure warning system to their GMC Terrain SLT-2 with a V6 engine, which starts at $33,740. A similar system costs $2,950 on the Mercedes-Benz M-Class as part of the driver assistance package.

GMC is able to offer its system for so much less than Mercedes’ in part because it’s camera-based, not radar-based. “The new $295 option buys customers a system that reduces the complexity of the setups carried by zooty luxury brands by using a single camera instead of the hybrid camera-laser-radar systems you'll find elsewhere,” writes Autoblog.

However, GMC hasn’t said whether its accident avoidance system will include other components that add to the price of those offered on other luxury crossovers like the Mercedes-Benz M-Class and BMW X3. “GM doesn’t mention if the system will pre-emptively tighten seat belts, adjust seating position, raise head restraints or close the windows as similar systems do,” Kicking Tires reports.

The 2012 GMC Terrain is already on sale, so shoppers who want to jump at the chance to get this inexpensive safety option can head to the dealership right away.

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